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Run Italia 2.0 powered by Diadora

September 25, 2018 @ 6:30 pm - 7:30 pm

Run Italia on September 25th with Diadora, Potomac River Running Store =Vienna=, and the Vienna Run Club (VRC) as we celebrate the import of the Mythos line of running shoes to North America.

Founded in 1948, Diadora has long been recognized as the undisputed protagonist of international sport. After a temporary hiatus, the Italian brand is back to reclaim their leading role in the running movement. The new family of running shoes: The Mythos BluShield Fly and Mythos BluShield, are designed in Italy and created exclusively for Run Specialty in the United States. With a beautiful ride and sophisticated Italian design, the Mythos line is built with an adaptive BluShield technology that listens to how you run and responds accordingly to every foot strike.

As a reward to our #PRRunningFamily, we invite you to experience the incredibly soft, super responsive Diadora Mythos family of performance footwear first-hand during a run along the W&OD Trail. You do not want to miss this EXCLUSIVE opportunity to trial the Mythos line of footwear. Course maps will be provided, and the VRC will pace the route. The local Diadora Rep will be in-house to answer all things Italia throughout the night.

The first 20 people to try-on and demo Diadora footwear during the event will receive a complimentary drink post-run during the VRC social hour at Taco Bamba or MOD Pizza.

On September 25th, it’s not about the finish line, it’s not about the struggle, it’s not about the pain…. it’s about the joy of running as we #RunVienna Italia style! #MakeItBright

NOTE: We run Vienna rain or shine. Parking, locker storage and changing areas are available. All paces welcomed!


September 25, 2018
6:30 pm - 7:30 pm
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=PR= Vienna
111 Maple Ave. West
Vienna, VA 22180 United States
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